CosmosDirekt

The new image of the largest direct insurance company.

Since Septmber 1, 2004 Germany’s largest direct insurance company has had a new face. We developed a new, all-embracing corporate design for the company. The new brand logo ist he focuses of th new image. In addition wer e-designed the entire range of applications: from the stationery, sales literature, and advertising material to the contracts.The reason behind this image was the new alignment of the CosmosDirekt brand, which in future will no longer be concentrating on an elite market but will be targeting a broader-based, younger clientele.