Otto Berg
Heavenly and earthly signs
On the one hand traditional, on the other a modern family business – for generations now Otto Berg has been providing a burial service in Berlin. The agency’s brief: to develop a new image that distinguishes the brand clearly among competetitors and that also clearly communicates to the public the amenability, fairness, openness and the service oriented mindset of the company and its staff in a credible, resourceful and sympathetic way. We called our design concept: heavenly and earthly signs. The Deutsche Kommunikationsverband awarded our concept with its Corporate Design Preis.
